My friends over at the Humana skunk-works CrumpleItUp (sure hope they aren’t paid in Human stock after yesterday’s rout, 24% drop – OUCH) put up an interesting post that takes a hard look at Wellness programs and why most fail miserably. Breaking down Wellness efforts into three models; traditional, heavy-handed top-down, specific games to encourage [...]
Posts Tagged ‘CrumpleItUp’
Fixing the Wellness Conundrum
Posted in consumer health, tagged CrumpleItUp, HealthVault, Humana, Walk Me, wellness on February 24, 2009 | 3 Comments »
Leveraging New Media to Get the Message Out
Posted in consumer health, tagged CrumpleItUp, cycling, Humana, marketing, social media on December 31, 2008 | 1 Comment »
Earlier this month we wrote about what is arguably some of the most innovative concepts (well, they have really only piloted one, which is now preparing for broader market roll-out) from any health insurer – that from Humana and its skunk works, CrumpleItUp team. Following SlideShare presentation provides an inside look as to how this [...]
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Chilmark Research is the only industry analyst firm focusing solely on the Healthcare IT market. Leveraging proven research methodologies and focus with intelligence and insight, we provide our clients with the most cogent analysis of healthcare IT market adoption trends.Recent Tweets
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- Just had an "interesting" go-round on EHR vendors and their openness to enable HIE (the verb). Reality is far different 1 day ago
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